Situationalization is revolutionizing ecommerce. Read on how to get your business on fast lane by following the technical approach of situationalization, the next-level personalization. You will learn how to use the current user’s situational data in order to deliver truly relevant offers.

Is your shop or website already optimized for mobile conversions? Explore our checklist with useful tips for optimizing your mobile conversion rate (CR). Here we focus on factors like creative optimization, content optimization, technical optimization and testing.

This is a short read on a user-centrical pesonalization approach. Learn how to personalize list sortings in real time for each user. Based on data-driven insights and optionally weighted to support your campaign goals.