Be Relevant. Grow Faster.
ODOSCOPE is the Hyper-Personalization platform for E-Commerce.
The most efficient solution for showing relevant content.
We enable online shops to show each user the right product in each situation in the most efficient way. With our solutions you benefit from a scalable, fast, intuitive Operational AI technology that is fun to use.




No Cookies. No Pixel.
No Consent.
ODOSCOPE Private Cloud.
As a contract data processor, we use your existing 1st party data and feed it into our real-time platform. We run an ODOSCOPE private cloud, hosted in certified German data centres, with your data stored on our own root servers. You have full data sovereignity and transparency at all times.
Maximize your profit
Personalize your merchandising at every stage of the customer journey. Data-driven and based on our powerful AI. Achieve your business goals while impressing with individually relevant offers for each and every user.
Easy to use
Transparent at all times
With one-click previews
Return on Invest
Contribution Margin




Sell more with personalized rankings
Harness the potential of the discovery phase to increase sales and create a connection with customers. Ensure a high user experience through customized relevance ranking in search results and product lists. Elegantly guide the user through your store. For any shopping situation and any device.
Convert user intent
Data-driven
100% of your traffic
Conversion Rate
Average Order Value
Grow your sales by leveraging intent
User-centric recommendations to offer the right product to the right user at the right time. For all your users, across all categories and at all stages of the customer journey. Situationalization at its best.
In ads or in your mailings
On landing or product detail pages
In baskets and at the check-out
Reduction of Return Rates





Increase your customer base
Excel with display ads that respond to a user's browsing and purchasing behavior and tailor their content accordingly. This is where your full personalization starts. With no implementation effort.
Efficient customer acquisition at low cost
Holistic personalization
No implementation required
Click-Trough-Rate on Banner Ads
Conversion Rate through Banner Ads
Discover the Power Platform for Customer Engagement
Real-Time Automation for a perfect UX for 100% of your traffic
Relevance even for unknown or unrecognized users. No rules, but dynamic real-time personalization for each user click. For maximum efficiency of your marketing campaigns.
Intuitive Interfaces to Manage your Retail Strategies
Easily orchestrate customer engagement and set up A/B testing. Define multiple strategies for specific peer groups and audiences. Preview your product range for different strategies, devices, times and locations. All with one click.
Fast Dashboard for In-Depth Product Analysis
Gain deep insight into product performance and all the KPIs that matter to your business. With shared workspaces for both levels: Operations and Management. For your convenient reporting with exportable reports with charts, drill-down figures, ...
Customer Service 24/7
A platform is only as good as the support behind it. We care about you and your projects. We help you with implementation, guide you in setting your strategies, advise you in regular meetings, perform performance checks and more.
Unlock Your Potential with ODOSCOPE
By working with ODOSCOPE, you gain access to cutting-edge technology and insights that put you ahead of the competition. Our innovative solutions empower you to make data-driven decisions and optimize your business performance.

Monetize your data
Boost your KPIs
Use your own business logic
Modular Al-solutions
Intuitive touchfirst toolbox
Delayless dashboard
Ad-hoc drill-down charts
Data export to any day-to-day tool
Self-learning technology
Easy integration
Fast performance
Fully GDPR-compliant
Discover our innovative tech solution to scale
your business
Experience the power and convenience of our solution. Selling has never been easier.

Creating Value for Our Customers
Partner Network
Explore our robust ecosystem designed to foster your growth and facilitate successful collaboration.

Frequently Asked Questions
Find answers to common questions about our platform and services.
ODOSCOPE is a hyper-personalization platform for ecommerce. It personalizes for any user and customer — product lists, recommendations, merchandising and creatives — in real time while balancing the business goals of the online shop, without cookies, pixels or consent, using its proprietary Situationalization approach.
ODOSCOPE makes each personalization decision in under 20 milliseconds, at the moment of the page request. This is true request-time decisioning — every visitor gets a fresh decision based on the live context of that interaction. It is not batch processing, overnight recalculation, or next-day segment updates, which some platforms also describe as \"real-time.\" With ODOSCOPE, real-time means within the page load itself.
Yes. ODOSCOPE combines scalable, real-time personalization and AI-powered merchandising in a single platform, so retailers run both from one system rather than stitching together separate tools.
ODOSCOPE provides native plugins for Shopware, Shopify and Salesforce Commerce Cloud, and integrations or a REST API for any other commerce platform such as Scayle, iShop and others.
Yes. ODOSCOPE offers native plugins for Shopware, Shopify and Salesforce Commerce Cloud, and integrations or a REST API for any other ecommerce stack.
Pricing scales with annual session volume in 1-million increments plus the number of AI modules used. Annual contracts include a 3-month notice period.
ODOSCOPE contracts are annual and can be cancelled with three months' notice before the end of the term.
Published customer outcomes include a 12x return on investment for goldner-fashion.com, a 10% AOV uplift for unknown users for FRANKONIA.de, and a 25% revenue increase for Felgenshop.de.
Rule-based segmentation groups visitors into pre-defined buckets and shows each bucket the same content. ODOSCOPE's Situationalization approach evaluates the live context of every individual interaction in real time, so each visitor sees the most relevant product or content for that moment — without cookies or historical user data.
Yes. ODOSCOPE is built and hosted in certified German data centers on its own root servers (ODOSCOPE Private Cloud) and personalizes in real time without cookies, pixels or consent — making it GDPR-compliant by design.
ODOSCOPE personalizes from the very first click using contextual signals — device, location, referrer, time, on-site behavior and live catalog state — instead of cookies or a returning-user profile. Anonymous traffic gets a relevant experience immediately.
Key Features at a Glance
Cookieless personalization
ODOSCOPE can personalize also for users without cookies, deleted cookies, or who deny any consent. ODOSCOPE personalizes your content for 100% of your traffic individually.
No additional pixel
Since ODOSCOPE is based on your existing data, no additional pixels need to be integrated. We do not track. ODOSCOPE is productive from day 1, no additional data silo, no redundancy.
Consent-free personalization
ODOSCOPE does not place a cookie to track a user, nor does it use any 3rd party data. Instead, it uses in-session data and is stateless, i.e. it makes and displays a decision, but does not store a status.
Individual relevance ranking for each user and their click
ODOSCOPE ranks any search and product list by each user click and according to their actual in-session behavior. It, therefore, dynamically analyzes each user's data points to determine their individual relevance.
AI-powered merchandising with easy-to-use interface
Although user conversion is generally good, it is not always profitable. This is the case when the product purchased has a low margin. Our AI-powered merchandising reliably strikes a balance between scalable personalization, high UX standards, and achieving your business goals.
Look-alike-audiences for each user, automated and in real time
ODOSCOPE identifies each single user’s individual look-alike-audience (LAA) from the shop’s data history in real time, and increasingly accurate by every click in the ongoing session. LAAs are large enough for statistic significance, but small enough to be mostly relevant for the current user.
Superfast technology for analyses and decisions made in real time
ODOSCOPE takes less than 20 milliseconds to analyze even hundreds of millions of rows of data and dynamically create a ranking based on user-specific relevance. ODOSCOPE can be integrated without impacting a shop's performance.
High-dimensional, fully automated prescriptive analytics
ODOSCOPE can handle many dimensions at once and across multiple data sources. The analysis results in a customized decision that is displayed immediately. It combines real-time analysis with real-time decision making and real-time data activation.
ODOSCOPE's Data Lake breaks down silos
Our Data Lake indicates all data points from the customer's data sources (web tracking, product data, optionally CRM data) at once and identifies relevant and meaningful correlations for each individual user. It breaks down silos and identifies the "gold nuggets" in data sources super fast.









