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Through AI felgenshop.de becomes a pioneer in product list sorting

„We are all bubbling over with ideas for what we would like to do with ODOSCOPE and the algorithm behind it in the future and are definitely looking forward to finding processes that we can optimize even further with it in the coming months or even years.“

Björn Marquardsen, Head of E-Commerce, felgenshop.de

felgenshop.de offers its users a wide range of over 8,000 tires and rims. In the way of store optimization, felgenshop.de wants to use its already existing, but so far unused data treasures profitably in the future. Thus, the expert in sporty car accessories was looking for a way to tailor article lists to the current user. felgenshop.de wants to display its products and product lists in a relevant way.

By connecting to the ODOSCOPE Customer Engagement Platform, felgenshop.de can now display its very large product range in an automated and user-specific manner. Here, it takes into account a wide range of factors such as vehicle type, rim, season/weather, TÜV certificates, etc. (→ high -dimensional analysis). The shop manager can intervene manually at any time and  …

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Case Study felgenshop.de and ODOSCOPE