Praxisdienst offers its customers an online shop created by dotfly with an extensive range of products from the fields of human, dental and veterinary medicine. The company’s B2B shop is based on OXID eSales and uses OXSEARCH (based on Elasticsearch) for internal shop search and product lists.
The econda Recommendation has been used so far for cross-sell recommendations. In the effort for a good usability and inviting customer approach, category overview pages and product lists have so far been maintained manually, cost and time consuming. However, the personnel costs for this and the susceptibility to errors increased with the constantly growing product range in the flourishing business. Therefore, Praxisdienst was looking for a tool to automate shop maintenance and customer approach.